Over the past two seasons, monochrome white dressing has been trending on the global runways. The trend plays into the surging minimalist trend and ideals of quiet luxury, but also gives fashionable options to brides who want to think outside the box.
For instance, Catherine Holstein’s crisp, boxy blazer atop fluid evening gown — perfect for a city wedding; Jonathan Anderson’s ultra-chic, draped silk dresses at Loewe, or Wes Gordon’s long-sleeve white lace Carolina Herrera number — a sweet, modern take on traditional bridal lace.
The trend was seen further on the fall runways from Balenciaga and Ferragamo, who debuted aisle-worthy white ensembles, as seen here. The spring runways followed suit with head-to-toe, chic white dressing from Brandon Maxwell, Altuzarra, Bevza, Alaïa, etc., in a strong assortment of fabrications and silhouettes for today’s wide variety of bridal customers.
Similar to the uptick of intimate wedding gatherings and nontraditional formats, today’s modern brides are often looking beyond traditional bridal brands and boutiques for their wedding whites. Ready-to-wear designers, too, are getting into the wedding game with an uptick of specialty bridal-driven looks (often topped with headpieces, bridal veils, floral blooms and wedding accoutrements), as seen here from the fall collections of demi-couture and bridal designer Jackson Wiederhoeft, Simone Rocha, Temperley London, Roisin Pierce and Sandy Liang.
“We were conveying our love for the clothes, music, emotions and everything that comes with it — and we have a huge couture bridal part of our business that no one really knows much about,” designer Richard Quinn told WWD in February of his fall show’s spectacular 24 white looks.
